Community Outreach & Retention Effort (CORE) 

While working with the Office of Diversity and Inclusion at the University of Minnesota Duluth, I supported the Community Outreach, Retention, and Engagement (CORE) Program through branding and print design. I developed a logo system that emphasized connection and community, incorporating hand-drawn elements to reflect the program’s focus on support and engagement.

In addition to the identity work, I designed an informational brochure to communicate the program’s goals, resources, and initiatives in a clear and accessible format for students and staff. The overall design approach prioritized clarity, inclusivity, and approachability, ensuring the materials effectively supported outreach efforts while aligning with the values of the program.